Good & Proper
Good & Proper Tea is a speciality tea supplier based in London, offering a wide variety of premium quality, award-winning loose leaf teas, tea bags and tea accessories available to buy online.
Having bored her friends for years about the poor quality of tea in London, founder Emilie finally decided to do something about it. With plans to convert a 1974 Citroën-H van into a mobile tea bar, she took the idea to crowdfunding platform Kickstarter & 372 backers made that dream come true. Each of their names are still displayed proudly on the back window of that van, which the backers affectionately christened ‘Watson’. The first cup of tea was brewed in Shoreditch on the 3rd December 2012. Many years later and thanks to the support of our many wonderful customers, friends, partners and suppliers, Good & Proper Tea has grown – and of course the van too lives on.
Whether you’re loyal to a traditional breakfast brew or want to experience something new, their mission is simply to show the world how good tea can be, when it’s done right. All of their teas are responsibly sourced from around the world, with their team always looking for something special. They then focus on the brewing to ensure every cup tastes just as it should.